HubSpot vs Pipedrive — 2026
Full comparison of pricing, features and reviews for 2026. Find out which is the best choice for your SME.
Detailed comparison
HubSpot
All-in-one CRM for SMEs
Pipedrive
Sales-focused CRM
HubSpot
HubSpot is the world's leading CRM platform, offering integrated sales, marketing and customer service tools. Ideal for SMEs wanting to centralize their commercial management with a generous free tier.
- ✓Free plan available
- ✓Rating: 4.4/5
- ✓500+ integrations
- ✓10,847 reviews
- ✗EU hosting N/A
- ✗From €20/month
Pipedrive
Pipedrive is a sales pipeline-focused CRM designed to help sales teams close more deals. Intuitive visual interface with EU data hosting included.
- ✓EU hosting
- ✓From €14/month
- ✗No free plan
- ✗Rating: 4.3/5
Which tool to choose based on your use case?
Pricing comparison
Frequently asked questions
What is the difference between HubSpot and Pipedrive?
HubSpot and Pipedrive are two SaaS solutions in the same category. After analyzing pricing, features and reviews, HubSpot scores best overall for European SMEs in 2026.
Does HubSpot have a free plan?
Yes, HubSpot offers a free plan with basic features. Ideal for testing the tool before committing.
Which is cheaper, HubSpot or Pipedrive?
Pipedrive is the most affordable option with a starting plan from €14/month.